For a supposed guilty pleasure blogger, I don’t think I talk nearly enough about one of the most mind-frenchingly awesome pairings the world has ever known. No no, not Brad Pitt and Gwyneth Paltrow Angelina Jolie Jennifer Aniston. I’m talking:
Peanut Butter and Chocolate.
The master of this holy union, the mother of this ship, the queen bee to this hive, is, of course, none other than the:
Reese’s Peanut Butter Cup
Let us have a moment of silence to pay our respects to dairy farmer H.B. Reese (who invented this wonder in 1923), shall we?
…
…Much obliged. So, if you’re like me, you probably can’t recall the first time you tasted a Reese’s peanut butter cup, but they’ve always been your Numero Uno. Remember Halloween? What would it take to trade one of your Reese’s cups? That’s right. It would take nothing. Because ain’t nobody laying a finger on your Butterfinger Reese’s.
There’s a noticeable passion associated with Reese’s peanut butter cups. We don’t just like them. We love them. We don’t just nibble on a mini one and call it a day. Even those so-called ‘gourmet’ peanut butter cups never seem to stack up to the original.
Reese’s peanut butter cups are an intrinsic part of American culture. They’ve come up with plenty of variations over the last 20 years, and there’s a cup for what seems like every holiday. (Whether or not you just celebrated Easter, I hope you picked up some Reese’s eggs – it’s the perfect chocolate to peanut butter ratio.) There are t-shirts, magnets, even peanut butter cup-flavored lip balm stamped with the iconic Reese’s logo.
An internet search on Reese’s peanut butter cups brings up the corporate
website, and then hundreds of recipes. To me this is a simple sign that peanut butter and chocolate are welcome in any home, for any occasion. If that Reese’s pie didn’t win over your girlfriend’s parents? Heck, you didn’t want to be a part of that family anyway.
The evolution of the Reese’s peanut butter cup slogan is also indicative of their influence – and I can’t argue with any of them:
1970s-1980s: Two great tastes that taste great together.
1990s: There’s no wrong way to eat a Reese’s.
2000s: Perfect.
This year Reese’s peanut butter cups were the sponsor of NCAA’s March Madness basketball tournament. They’ve already been an official sponsor of the NCAA for 4 years running. You couldn’t get me to watch 2 minutes of the college basketball that was on a continuous loop in my house last month, but even I noticed the giant Reese’s logo on the court floor (and subsequently started salivating). I wondered how the players kept focus. Or maybe it was the perfect motivator.
Do you have a favorite Reese’s memory? A favorite kind of cup? Do you not like Reese’s peanut butter cups? (If not, what’s wrong with you why not?)
P.S. – When I did a Google image search for “reese’s chipmunk” (you never know! That squirrel got its paws on one!), a picture of me under the “How to Succeed In Business Without Really Trying” marquee was the first picture to come up! That has to mean something. Something very, very good.
***TODAY’S SPECIAL***
On this historic day, otherwise known as Wednesday, 19 of your favorite humor bloggers are staging a WordPress coup. We have banded together to address the important topic, Better Living Through Reese’s Peanut Butter Cups.
Yes, you read that right. Your eyes are fine. Well, they may not be fine – I really don’t know. But it does say “19 of your favorite humor bloggers” (or who SHOULD be your favorite bloggers). We are all presenting the same topic, each from his or her particularly unique perspective.
Why this topic? Why now?
Why not?
Click on the bloggers’ links below to gobble up the entire, yummy bag of 19 posts.
Go Jules Go 